Tech

How to Improve Instagram Content Plans: A Guide for Small Businesses

With 45% of new businesses failing during their first five years, it’s important to learn how to stay ahead of the competition. A smart move is to get familiar with social media marketing because with the right content you can reach people all over the world. 

We have put together this short guide to share how you can improve Instagram content plans. Keep reading to get in the know about this type of social media marketing.

  1. Leverage Live Videos

People love watching videos which is why Instagram is not only a platform to share pictures but also you can go live and share some behind the scenes with no editing. Live videos are a perfect way to attract your target audience and build stronger connections. 

There are endless content ideas with lives. You can do Q&A sessions, invite influencers for a discussion or a mini interview, or announce new services or products. 

  1. Use Hashtags

When you are writing the caption for your pictures or videos you want to make sure that you also add hashtags that are relevant to your content. The right hashtag will help your target audience find your post quickly. 

Take the time to do some research on all of the hashtags that are relevant to the service you offer or relevant to your product. Once you come up with your list you want to look at the hashtags your competitor is using because this will help you figure out which hashtags on your list you should use and which ones you should avoid. 

  1. Increase Your Reach

Another way to level up your Instagram marketing strategy is to reach more people that interact with or like your content. One thing to keep in mind is that you want real accounts and real people to like your content because at the end of the day real people are the only ones that will buy what you have to offer.  You can buy instagram followers on famoid.

Looking into a reputable service where you can use something like Instagram likes app for android can help increase your engagement and put your brand and business in front of more people. 

  1. Post Regularly

Posting once a month is not the way to stay fresh in the minds of your followers. You want to find the middle ground where you don’t under post or over post. 

If you have plenty of content to share you can distribute it between your regular posts and your Instagram stories or reels. This will avoid posting too much, in turn, annoying your audience or following. 

Ready to Improve Instagram Content Plans?

We hope that now that you are more familiar with how you too can improve Instagram content plans, you are feeling more confident and ready to tackle your business content for Instagram. 

We have more where this came from, feel free to keep browsing our business section for our latest tips and tricks. 

Devakar Sandhu
the authorDevakar Sandhu
Devakar Sandhu is one of the most passionate yogis and avid travellers. Working with Ekam Yogashala, he aims to spread the divine knowledge of yoga amongst as many people as possible.